# Floorgem

*/Startups/Floorgem*

## Startup Overview

Generates accurate dimensional floor plans and spatial schematics directly from standard consumer smartphone video. Users walk through a space recording continuous footage, and the system translates the visual data into complete, scaled architectural diagrams. It removes the requirement for specialized scanning hardware, heavy LiDAR rigs, or trained technicians.

Real estate agents, property managers, and contractors face continuous delays when commissioning accurate property layouts. Traditional drafting requires scheduling manual draftsmen, purchasing proprietary 3D cameras, or waiting days for third-party processing. These bottlenecks stall property listings, repair estimates, and renovation planning.

Unlike legacy alternatives like Matterport that rely on expensive hardware or services like CubiCasa that mandate long processing windows, this solution is entirely hardware-agnostic and executes with immediate turnaround times. The computer vision engine extracts spatial geometry directly from standard video frames without requiring specialized depth sensors. By rendering schematics instantly, the software equips any field worker to generate professional-grade floor plans on demand using the device already in their pocket.

## Startup Founding Hypothesis

**Approach**: that extracts dimensional schematics directly from consumer smartphone video
**Competitors**:
- [Matterport](/Competitors/Matterport)
- [CubiCasa](/Competitors/CubiCasa)
- [Manual Draftsmen](/Competitors/Manual_Draftsmen)
**Differentiator2x2**: fully hardware-agnostic and delivered with immediate turnaround times

## Startup Solution Coordinate

**Solution**: [Floorgem Spatial Scanner](/Software/Floorgem_Spatial_Scanner)

## Startup Position2x2

```mermaid
quadrantChart
  title Hardware Agnosticism vs. Turnaround Time
  x-axis Specialized Hardware --> Hardware-Agnostic
  y-axis Slow Turnaround --> Immediate Turnaround
  Matterport: [0.3, 0.4]
  CubiCasa: [0.8, 0.5]
  Manual Draftsmen: [0.95, 0.1]
  Floorgem: [0.9, 0.9]
```

## Startup Offer

**Proof**:
- Targeting residential real estate agents aiming to publish floor plans on the same day as the property tour.
- Aiming to produce dimensionally accurate 2D schematics strictly from standard non-LIDAR smartphone videos.
- Designed to replace 24-hour manual drafting turnaround times with near-instant cloud processing.
**Tiers**:
- Name: Single Property · Price: ~$10–$15 per schematic · Inclusions: One 2D schematic extraction for a property up to 3,000 sq ft, delivered in standard PDF and PNG formats.
- Name: Agent Pro Volume · Price: ~$5–$9 per schematic · Inclusions: Discounted per-scan rate for independent agents, including DXF structural exports and removal of Floorgem watermarks.
- Name: Brokerage API · Price: ~$2–$4 per schematic · Inclusions: High-volume programmatic access intended for brokerages, supporting bulk uploads and automated routing into standard CRM platforms.
**Guarantee**: If the extracted schematic dimensions deviate by more than 5% from a manual tape measurement or omits a structural wall, the scan fee is fully refunded and a manual review is initiated.
**Business Function**: ProvideService
**Objection Handlers**:
- Hardware limitations: Buyers worry a standard phone camera lacks the precision of Matterport's LIDAR. Rebuttal: Floorgem targets sub-5% variance by analyzing photogrammetric frame overlap, which is sufficient for MLS listing collateral and preliminary contractor bids.
- File size and cellular upload: Buyers worry that sending a 5-minute HD video from a property will fail on mobile data. Rebuttal: The intended architecture downsamples and compresses the video locally, transmitting only the necessary structural frames to the cloud.
- Furnished rooms: Buyers worry that heavy furniture or clutter will break the wall detection. Rebuttal: The extraction model is designed to infer continuous wall planes by tracking visible ceiling lines and baseboard intersections.
**Pricing Architecture**: UsageMeter
**Agent Checkout Support**:
- agentic-commerce-protocol

## Startup Brand

**Voice**: Direct and technical, defined by absolute exactness in spatial terminology.
**Tagline**: Dimensional floor plans generated instantly from standard smartphone video.
**Icon Concept**: doorway
**Palette Intent**: electric-signal
**Visual Identity**: Deep slate backgrounds and neon cyan drafting lines anchor a geometric typographic layout that evokes digital laser scanning.
**Archetype Reference**: the-magician

## Startup Buyer Chain

**Chain**: Floorgem → Real Estate Agent / Property Photographer → Home Buyer / Renter
**Gtm Motion**: Acquires individual real estate agents and property photographers through a self-serve mobile app offering the first floor plan generation for free. Expands revenue by upselling regional brokerages on team licenses when multiple agents adopt the tool, and through volume-based API tiers for appraisal management companies.
**Agent Channel**: Designed for listing in the OpenAI GPT Store and LangChain tool registries as a spatial extraction capability, allowing automated property listing generators and AI appraisal bots to submit video URLs and receive structured floor plan JSON and SVG assets.
**Primary Channel**: App Store and Google Play searches for 'floor plan scanner' or 'real estate measurement tool', supported by YouTube tutorials demonstrating how to extract professional floor plans from standard smartphone walkthrough videos.

## Startup Customer Journey

```mermaid
flowchart LR
A[App Store Listing] --> B[YouTube Tutorial]
B --> C[Free Schematic]
C --> D[Agent Pro Volume]
D --> E[Brokerage Team License]
E --> F[Brokerage API Tier]
F --> G[Automated CRM Routing]
```

## Startup Proof Points

_Illustrative — target and order-of-magnitude estimate figures, not an achieved track record (this Thing is concept-stage)._

**Pilot Goals**:
- 30-day field test with a 10-person real estate team aiming to generate 50 MLS-ready schematics with zero failed cellular uploads using the local downsampling architecture.
- 14-day technical evaluation with a regional property management firm to confirm that 20 DXF structural exports map within the 5% deviation tolerance against actual blueprint measurements.
**Target Metrics**:
- Target: Sub-5% dimensional variance compared to manual tape measurements across standard furnished rooms.
- Aim: Under 15 minutes processing turnaround from compressed cellular video upload to finalized standard PDF schematic.
- Target: 80% reduction in raw video payload size via local app downsampling to ensure reliable cellular uploads from properties.
**Target Case Studies**:
- Independent residential real estate agent aiming to publish MLS listings with floor plans on the same day as the property tour, eliminating the typical 24-hour drafting delay.
- Mid-sized regional brokerage integrating the bulk API to automatically route smartphone video scans from 50 agents directly into their CRM as 2D schematics.
- Property management coordinator utilizing the Agent Pro tier DXF exports to secure preliminary contractor bids using standard smartphone videos of fully furnished, occupied units.
**Testimonial Targets**:
- High-volume listing agent expressing relief that heavy furniture and clutter in occupied homes did not disrupt the ceiling and baseboard wall-detection model.
- Brokerage marketing director praising the automated CRM routing and $2 API cost for eliminating their dependence on expensive overnight drafting services.
- Independent realtor validating the ease of capturing accurate structural frames using just a standard non-LIDAR smartphone camera.

## Startup Top Risks

**Risks**:
- Severity: existential · Description: Computer vision pipeline fails to achieve professional-grade dimensional accuracy on standard non-LiDAR smartphone videos. · Mitigation Status: in-progress
- Severity: high · Description: Matterport releases an instant-turnaround mobile app tier trained on their proprietary spatial dataset to undercut the primary differentiator. · Mitigation Status: unmitigated
- Severity: moderate · Description: Video extraction pipeline crashes or returns unusable data when processing low-light or blurry user-generated content. · Mitigation Status: in-progress
- Severity: moderate · Description: Contractors and appraisers refuse to adopt the generated schematics without physical laser-measure verification due to ingrained industry compliance standards. · Mitigation Status: unmitigated

## Startup Competitors

- [Matterport](/Competitors/Matterport) — Incumbent Hardware
- [CubiCasa](/Competitors/CubiCasa) — Outsourced Turnaround
- [Manual Draftsmen](/Competitors/Manual_Draftsmen) — Status Quo
- [Magicplan](/Competitors/Magicplan) — Mobile App
- [Canvas By Occipital](/Competitors/Canvas_By_Occipital) — LiDAR Scanner
- [Hover](/Competitors/Hover) — 3D Modeling

## Startup Story Brand

**Hero**:
- **Need**: to be the tech-forward listing lead who wins every seller presentation
- **Want**: to publish accurate floor plans the same day as the property tour
- **Identity**: the residential real estate agent listing multiple properties per week
**Plan**:
- Step: Record video · Detail: Walk through the property capturing continuous footage of ceiling lines and baseboard intersections on your phone.
- Step: Validate dimensions · Detail: Review the instantly processed structural frames and confirm the wall placements in the cloud-generated draft.
- Step: Publish schematic · Detail: Download your high-resolution PNG or DXF file and attach it directly to your Zillow or MLS listing.
**Guide**:
- **Empathy**: Does your listing process still stall while waiting for 2D schematics?
**Problem**:
- **Villain**: the drafting delay
- **External**: Listing a home on the MLS is stalled for 24 hours while waiting for a CubiCasa return or a manual draftsman's visit.
- **Internal**: You feel like your marketing is lagging behind the property's momentum.
- **Philosophical**: Smartphone video was built for instant capture, not manual data entry.
**Success**: Floor plans are live within minutes of your walkthrough, giving buyers the dimensional clarity they need to make an offer immediately.
**One Liner**: Every listing day, agents lose momentum waiting for floor plans. Floorgem extracts dimensional schematics from smartphone video so listings go live instantly.
**Positioning**:
- **So That**: receive accurate floor plans instantly without expensive hardware
- **Unlike**: Matterport or manual draftsmen
- **For Whom**: residential real estate agents and brokerages
- **Category**: Automated Schematic Extraction Service
**Call To Action**:
- **Direct**: Upload property video
- **Transitional**: Sample DXF schematic
**Failure Stakes**:
- Missed weekend buyer traffic
- Losing the listing momentum
- Paying premium rates for slow drafting
**Transformation**:
- **To**: shipping listings instantly instead of chasing floor plans
- **From**: the agent waiting on a manual draftsman
**Controlling Idea**: Real estate marketing should move as fast as the property walkthrough.

## Startup Token Hero

**Genre**: founding-hypothesis
**Rendered**: Every listing day, agents lose momentum waiting for floor plans. Floorgem extracts dimensional schematics from smartphone video so listings go live instantly.
**Mechanism**: spine-derived-v1
**Template Id**: spine-founding-hypothesis
**Vocab Fingerprint**: d6ee96ad78445eac

## Startup Token Positioning

**Genre**: moore-positioning
**Rendered**: Automated Schematic Extraction Service for residential real estate agents and brokerages. Unlike Matterport or manual draftsmen — receive accurate floor plans instantly without expensive hardware.
**Mechanism**: spine-derived-v1
**Template Id**: spine-moore-positioning
**Vocab Fingerprint**: f795135b63f7dfd9

## Startup Token Pitch Deck

**Genre**: pitch-deck
**Rendered**: Problem: Listing a home on the MLS is stalled for 24 hours while waiting for a CubiCasa return or a manual draftsman's visit.
Solution: Every listing day, agents lose momentum waiting for floor plans. Floorgem extracts dimensional schematics from smartphone video so listings go live instantly.
Customer: residential real estate agents and brokerages
Unlike: Matterport or manual draftsmen
**Mechanism**: spine-derived-v1
**Template Id**: spine-pitch-deck
**Vocab Fingerprint**: 50123543d98597d4

## Startup Token M E D D P I C C

**Pain**: Listing a home on the MLS is stalled for 24 hours while waiting for a CubiCasa return or a manual draftsman's visit.
**Metrics**: Target: Floor plans are live within minutes of your walkthrough, giving buyers the dimensional clarity they need to make an offer immediately.
**Rendered**: Pain: Listing a home on the MLS is stalled for 24 hours while waiting for a CubiCasa return or a manual draftsman's visit.
Economic buyer: Real Estate Agent / Property Photographer
Metrics: Target: Floor plans are live within minutes of your walkthrough, giving buyers the dimensional clarity they need to make an offer immediately.
Competition: Matterport or manual draftsmen
**Mechanism**: spine-derived-v1
**Competition**: Matterport or manual draftsmen
**Economic Buyer**: Real Estate Agent / Property Photographer
**Vocab Fingerprint**: 31bf40ac77ca5afe

## Startup Token Cold Email

**Genre**: cold-email
**Rendered**: Subject: Automated Schematic Extraction Service for residential real estate agents and brokerages

residential real estate agents and brokerages — Listing a home on the MLS is stalled for 24 hours while waiting for a CubiCasa return or a manual draftsman's visit. Every listing day, agents lose momentum waiting for floor plans. Floorgem extracts dimensional schematics from smartphone video so listings go live instantly.
**Mechanism**: spine-derived-v1
**Template Id**: spine-cold-email
**Vocab Fingerprint**: b776831597cd9940

## Startup Token Agent Spec

**Genre**: ai-agent-spec
**Rendered**: Automated Schematic Extraction Service. Every listing day, agents lose momentum waiting for floor plans. Floorgem extracts dimensional schematics from smartphone video so listings go live instantly. Serves residential real estate agents and brokerages.
**Mechanism**: spine-derived-v1
**Template Id**: spine-ai-agent-spec
**Vocab Fingerprint**: 9b2b424be6c76a4f

## Neighborhood

### Candidate solutions

- [Specialized Floor Staff Recruitment](/Problems/Specialized_Floor_Staff_Recruitment) — candidate solution for · Problems

### Competitors

- [Hover](/Competitors/Hover) — competes with · Competitors
- [Matterport](/Competitors/Matterport) — competes with · Competitors
- [Manual Draftsmen](/Competitors/Manual_Draftsmen) — competes with · Competitors
- [CubiCasa](/Competitors/CubiCasa) — competes with · Competitors
- [Magicplan](/Competitors/Magicplan) — competes with · Competitors
- [Canvas By Occipital](/Competitors/Canvas_By_Occipital) — competes with · Competitors
- [Workday Recruiting](/Competitors/Workday_Recruiting) — competes with · Competitors
- [Generic Job Boards](/Competitors/Generic_Job_Boards) — competes with · Competitors
- [Manual Mechanical Tests](/Competitors/Manual_Mechanical_Tests) — competes with · Competitors
- [Facebook Groups](/Competitors/Facebook_Groups) — competes with · Competitors
- [Impromptu Mechanical Tests](/Competitors/Impromptu_Mechanical_Tests) — competes with · Competitors
- [ZipRecruiter](/Competitors/ZipRecruiter) — competes with · Competitors
- [Impromptu Shop Tests](/Competitors/Impromptu_Shop_Tests) — competes with · Competitors
- [Indeed](/Competitors/Indeed) — competes with · Competitors
- [impromptu bench tests](/Competitors/impromptu_bench_tests) — competes with · Competitors
- [impromptu mechanical interviews](/Competitors/impromptu_mechanical_interviews) — competes with · Competitors
- [ZipRecruiter Postings](/Competitors/ZipRecruiter_Postings) — competes with · Competitors
- [Facebook Hobby Groups](/Competitors/Facebook_Hobby_Groups) — competes with · Competitors
- [Indeed Job Boards](/Competitors/Indeed_Job_Boards) — competes with · Competitors
- [Manual Floor Interviews](/Competitors/Manual_Floor_Interviews) — competes with · Competitors
- [Impromptu Floor Tests](/Competitors/Impromptu_Floor_Tests) — competes with · Competitors
- [Indeed Job Postings](/Competitors/Indeed_Job_Postings) — competes with · Competitors
- [Facebook Enthusiast Groups](/Competitors/Facebook_Enthusiast_Groups) — competes with · Competitors
- [impromptu interview tests](/Competitors/impromptu_interview_tests) — competes with · Competitors
- [Impromptu Floor Interviews](/Competitors/Impromptu_Floor_Interviews) — competes with · Competitors
- [Local Facebook Groups](/Competitors/Local_Facebook_Groups) — competes with · Competitors
- [Manual Interview Tests](/Competitors/Manual_Interview_Tests) — competes with · Competitors

### Embodies

- [Software](/Theses/Software) — embodies · Theses

### What it offers

- [Floorgem Spatial Scanner](/Software/Floorgem_Spatial_Scanner) — offers · Software
- [Aptitude Bench](/Software/Aptitude_Bench) — offers · Software
- [Gear Fluency Engine](/Software/Gear_Fluency_Engine) — offers · Software

### Composed of

- [Mechanical Logic Engine](/Software/Mechanical_Logic_Engine) — composes · Software
- [Diagnostic Roleplay Agent](/Agents/Diagnostic_Roleplay_Agent) — composes · Agents
- [Gear Fluency Agent](/Agents/Gear_Fluency_Agent) — composes · Agents
- [Hobbyist Ontology API](/Software/Hobbyist_Ontology_API) — composes · Software
- [Aptitude Bench Service](/Services/Aptitude_Bench_Service) — composes · Services
- [Calibration Logic Engine](/Software/Calibration_Logic_Engine) — composes · Software
- [Fluency Evaluation Agent](/Agents/Fluency_Evaluation_Agent) — composes · Agents
- [Tuning Diagnostic Agent](/Agents/Tuning_Diagnostic_Agent) — composes · Agents
- [Niche Ontology API](/Software/Niche_Ontology_API) — composes · Software

### Who it serves

- [Sporting Goods Retailers](/CompanyTypes/Sporting_Goods_Retailers) — serves · CompanyTypes

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### Similar Opportunities

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