# Cogviv

*/Startups/Cogviv*

## Startup Overview

This system extracts executable operational workflows directly from raw digital telemetry. By monitoring continuous digital activity across enterprise applications, it translates unstructured keystrokes, clicks, and system interactions into ready-to-run automation scripts.

Enterprise automation teams currently waste months conducting manual subject matter expert interviews or deciphering complex process diagrams generated by legacy discovery tools. These traditional methods yield passive maps that require extensive developer hours to convert into functional code. This solution eliminates the translation gap between process discovery and deployment by outputting executable instructions rather than visual flowcharts.

While platforms like Celonis and UiPath Process Mining require structured event logs and significant configuration to map processes, this architecture relies on fully autonomous execution mapping. It bypasses the need for predefined system connectors, ingesting raw telemetry and applying strict deterministic output validation to guarantee the generated workflows execute exactly as observed. The result is a direct pipeline from passive observation to reliable, deterministic execution.

## Startup Founding Hypothesis

**Approach**: that extracts executable operational workflows from raw digital telemetry
**Competitors**:
- [Celonis](/Competitors/Celonis)
- [UiPath Process Mining](/Competitors/UiPath_Process_Mining)
- [Manual SME interviews](/Competitors/Manual_SME_interviews)
**Differentiator2x2**: fully autonomous execution mapping and strict deterministic output validation

## Startup Solution Coordinate

**Solution**: [Execution Pathway Mapper](/Software/Execution_Pathway_Mapper)

## Startup Position2x2

```mermaid
quadrantChart
title Mapping Automation vs Output Validation
x-axis Manual Discovery --> Autonomous Execution Mapping
y-axis Heuristic Output --> Strict Deterministic Validation
quadrant-1 Autonomous & Deterministic
quadrant-2 Manual & Deterministic
quadrant-3 Manual & Heuristic
quadrant-4 Autonomous & Heuristic
Manual SME interviews: [0.15, 0.15]
Celonis: [0.80, 0.40]
UiPath Process Mining: [0.70, 0.55]
Cogviv: [0.90, 0.85]
```

## Startup Offer

**Proof**:
- Mid-market logistics firms aiming to extract their core freight-routing workflows within 14 days without SME interviews.
- Financial back-offices targeting a 90% reduction in manual process documentation hours for compliance audits.
- Healthcare administrators seeking to deterministically map patient-intake telemetry directly into executable RPA scripts.
**Tiers**:
- Name: Team Extraction · Price: ~$1,500–$2,500/mo · Inclusions: Processing for up to 3 distinct operational systems, 100 hours of raw desktop telemetry ingestion, and up to 10 validated executable workflow exports.
- Name: Continuous Mapping · Price: ~$3,000–$4,500/mo · Inclusions: Unlimited desktop telemetry ingestion across up to 10 systems, continuous background execution mapping, and unlimited deterministic RPA script exports.
**Guarantee**: Cogviv guarantees that every exported workflow maps deterministically to the supplied telemetry without broken logic paths; if an exported script fails to compile or execute the mapped path in a standard RPA environment, the buyer receives a full refund for that billing cycle.
**Business Function**: ProvideService
**Objection Handlers**:
- Objection: Our telemetry data is too noisy and unstructured. Rebuttal: Cogviv is designed to isolate deterministic execution paths mathematically, ignoring idle time and anomalous clicks without prior data cleaning.
- Objection: Extracted workflows usually require heavy manual rework to execute. Rebuttal: Our output relies on strict deterministic validation, designed to export directly into standard RPA tools as executable scripts, not just visual flowcharts.
- Objection: Connecting to our desktop telemetry poses a security risk. Rebuttal: The mapping engine is designed to run locally within your VPC, processing telemetry and validating workflows without exposing raw inputs to external servers.
- Objection: We already use Celonis for process mining. Rebuttal: Celonis relies on structured system event logs; Cogviv targets raw user telemetry to capture undocumented shadow IT and granular tasks that log-based mining misses.
**Pricing Architecture**: Tiered
**Agent Checkout Support**:
- agentic-commerce-protocol

## Startup Brand

**Voice**: Technical and strictly deterministic, relying on factual assertions without embellishment.
**Tagline**: Map and validate executable workflows from raw system telemetry.
**Icon Concept**: terminal
**Palette Intent**: electric-signal
**Visual Identity**: Acid greens and deep terminal blacks define the aesthetic, combining monospace typography with high-contrast elements that evoke raw diagnostic data.
**Archetype Reference**: the-sage

## Startup Buyer Chain

**Chain**: Cogviv → Enterprise Automation Center of Excellence → Executing AI Agent → Departmental Operations Team
**Gtm Motion**: Acquires enterprise automation teams through isolated, single-department pilots that map one high-volume process from existing log data. Expands horizontally by integrating the mapping engine directly into the enterprise data lake to continuously supply deterministic workflows to the organization's broader agent fleet.
**Agent Channel**: Designed to list in enterprise AI orchestrator registries, such as Microsoft Copilot Studio or the LangChain Tool Hub, allowing autonomous agent orchestrators to programmatically discover and invoke the workflow extraction capability.
**Primary Channel**: Targeted outbound to Process Improvement Directors, combined with intended capability listings in enterprise observability marketplaces like the Datadog or Splunk integration hubs where architects search for telemetry-to-automation solutions.

## Startup Customer Journey

```mermaid
flowchart LR; A[Observability Marketplace] --> B[Single-Department Pilot]; B --> C[Deterministic Workflow Export]; C --> D[Team Extraction Tier]; D --> E[Data Lake Integration]; E --> F[Agent Fleet Orchestrator];
```

## Startup Proof Points

_Illustrative — target and order-of-magnitude estimate figures, not an achieved track record (this Thing is concept-stage)._

**Pilot Goals**:
- 14-day single-desktop pilot: Prove the engine successfully isolates one core operational process from 100 hours of raw telemetry and exports it as a compilable RPA script.
- 30-day multi-system pilot across 3 workstations: Validate the deterministic mapping of cross-application shadow IT workflows without relying on structured system event logs.
**Target Metrics**:
- Target: 100% compilation success rate for exported RPA scripts mapped from raw desktop telemetry
- Aim: 90% reduction in manual SME interview hours required to document operational workflows
- Target: 14-day maximum turnaround from initial telemetry ingestion to executable workflow export
- Aim: 100% capture rate of undocumented shadow IT steps missed by standard log-based process mining tools
**Target Case Studies**:
- Mid-market logistics firm (VP of Operations) target: Extracting core freight-routing workflows in under 14 days without relying on SME interviews or manual documentation.
- Regional healthcare administrator (Director of Revenue Cycle) target: Deterministically mapping noisy patient-intake desktop telemetry directly into executable RPA scripts.
- Financial services back-office (Head of Compliance) target: Replacing manual process flowcharts by converting raw desktop telemetry into mathematically validated, executable logic paths.
**Testimonial Targets**:
- VP of Operations: Relief that workflow extraction requires zero manual flowcharts and outputs immediately executable scripts rather than just visual maps.
- Head of Process Automation: Excitement that the system mathematically isolates deterministic execution paths from noisy desktop telemetry without requiring prior data cleaning.
- Chief Information Security Officer: Confidence that the local VPC mapping engine processes telemetry and validates workflows without exposing raw input data to external servers.

## Startup Top Risks

**Risks**:
- Severity: existential · Description: Operating system and enterprise application vendors block or restrict access to the low-level telemetry APIs required for autonomous execution mapping. · Mitigation Status: unmitigated
- Severity: high · Description: Strict enterprise data privacy policies prevent the deployment of deep telemetry-gathering agents on employee workstations. · Mitigation Status: in-progress
- Severity: high · Description: Deterministic output validation fails when encountering highly variable or undocumented legacy systems, preventing the output of truly executable workflows. · Mitigation Status: in-progress
- Severity: moderate · Description: Well-resourced incumbents like Celonis acquire endpoint mapping tools and bundle them into existing enterprise agreements to close the autonomous execution gap. · Mitigation Status: unmitigated

## Startup Competitors

- [Celonis](/Competitors/Celonis) — Process Mining Incumbent
- [UiPath Process Mining](/Competitors/UiPath_Process_Mining) — RPA Extension
- [Manual SME Interviews](/Competitors/Manual_SME_Interviews) — Status Quo
- [SAP Signavio](/Competitors/SAP_Signavio) — Enterprise Suite
- [Soroco](/Competitors/Soroco) — Task Mining

## Startup Story Brand

**Hero**:
- **Need**: to be the architect of deterministic automation, not a coordinator of SME interviews
- **Want**: to extract executable core freight-routing workflows directly from raw system telemetry
- **Identity**: the digital transformation lead at a mid-market logistics firm
**Plan**:
- Step: Ingest telemetry · Detail: Stream raw activity data from up to ten operational systems into the local VPC engine.
- Step: Confirm logic · Detail: Verify the mathematically isolated execution paths against the deterministic validation engine to ensure zero broken logic.
- Step: Export scripts · Detail: Download the validated workflows as executable RPA code ready for immediate deployment in your automation suite.
**Guide**:
- **Empathy**: Validated workflow paths are won in the first 14 days — but reality usually involves months of data cleaning and broken RPA logic.
**Problem**:
- **Villain**: manual process documentation
- **External**: Mapping operational paths for compliance audits requires weeks of SME interviews and manual rework in Celonis or Visio
- **Internal**: You feel like you are chasing shadows across unstructured desktop activity and noisy data
- **Philosophical**: Why should a transformation lead accept anecdotal interviews when mathematical telemetry is available?
**Success**: Core operational workflows map deterministically to system activity, producing executable RPA scripts without a single manual interview.
**One Liner**: Every month, digital transformation leads waste weeks on manual SME interviews. Cogviv extracts executable workflows from raw telemetry so teams deploy automation with deterministic accuracy.
**Positioning**:
- **So That**: extract executable RPA scripts directly from raw system telemetry
- **Unlike**: manual SME interviews and Celonis
- **For Whom**: digital transformation leads at mid-market firms
- **Category**: Autonomous Workflow Extraction and Validation
**Call To Action**:
- **Direct**: Export validated workflows
- **Transitional**: Review sample deterministic scripts
**Failure Stakes**:
- 90% more hours spent on manual process documentation
- broken RPA logic paths requiring heavy rework
- failed compliance audits due to undocumented shadow IT
**Transformation**:
- **To**: free to architect deterministic automation, no longer stuck documenting noisy telemetry
- **From**: a process interviewer buried in Visio charts
**Controlling Idea**: Operational workflows should be extracted from data, not gathered from interviews.

## Startup Landing Hero

**Eyebrow**: Autonomous Workflow Extraction
**Headline**: Turn raw telemetry into executable RPA scripts
**Supporting Proof**: Exports validated logic compatible with UiPath and Blue Prism

## Startup Landing Hero Services

**Eyebrow**: Autonomous workflow extraction
**Headline**: Executable RPA scripts from raw system telemetry

## Startup Landing Hero Headless Saa S

**Eyebrow**: Autonomous workflow extraction
**Headline**: Compile system telemetry into executable RPA scripts
**Supporting Proof**: Exports compiled code for standard RPA environments.

## Startup Landing Problem

**Cards**:
- Body: You spend weeks coordinating calendar invites with logistics managers only to receive anecdotal, incomplete accounts of how freight is routed. These subjective descriptions result in Visio charts that miss the high-frequency exceptions occurring at the desktop level. · Heading: Interviewing SMEs With Visio Templates
- Body: Existing process mining tools require perfectly structured logs that your legacy TMS and WMS don't produce. You end up manually cleaning CSV exports for months, yet the resulting 'spaghetti' diagrams still fail to provide a logic-path clear enough for automation. · Heading: Cleaning Noisy Event Logs In Celonis
- Body: Watching hours of screen captures to build automation is a guessing game. Without mathematical validation of the underlying telemetry, your developers deploy scripts that break the moment a UI element shifts or a non-standard order enters the queue. · Heading: Hard-coding RPA From Screen Recordings
**Section Heading**: Stop chasing shadows through manual process interviews

## Startup Landing Solution

**Section Heading**: Automate workflow mapping through raw telemetry without manual interviews
**Solution Statement**: Cogviv is an Autonomous Workflow Extraction and Validation platform that isolates deterministic logic from operational data. The engine is designed to ingest system activity logs and telemetry to generate executable RPA scripts for deployment in tools like UiPath or Blue Prism.

## Startup Landing Features

**Benefits**:
- Detail: Stream raw desktop activity directly into your VPC to capture actual work patterns without scheduling coordination meetings. · Benefit: Eliminate manual SME interviews · Feature: automated telemetry ingestion across ten operational systems like Lightspeed and Meditech · Icon Name: Zap
- Detail: Filter out idle time and anomalous clicks automatically to reveal the true core operational workflows. · Benefit: Stop chasing shadows in unstructured data · Feature: mathematical isolation of deterministic execution paths from noisy desktop telemetry · Icon Name: Search
- Detail: Verify every branch of your freight-routing or patient-intake process before you commit to production code. · Benefit: Deploy automation with deterministic accuracy · Feature: validation engine for isolated logic paths ensuring zero broken RPA code · Icon Name: ShieldCheck
- Detail: Skip the Visio phase and download compiled scripts that are ready for immediate deployment in your environment. · Benefit: Generate production-ready scripts instantly · Feature: executable RPA script exports for standard automation suites and Claim Audit Agents · Icon Name: FileJson
- Detail: Capture granular desktop tasks that standard event logs in Celonis or SAP often miss. · Benefit: Document shadow IT for compliance audits · Feature: background execution mapping of undocumented tasks and Payroll Classification Worker activities · Icon Name: History
- Detail: Maintain complete security control by mapping workflows entirely within your own private cloud infrastructure. · Benefit: Keep sensitive data inside your VPC · Feature: local engine processing for telemetry ingestion and deterministic script validation · Icon Name: Lock
**Section Heading**: Turn raw telemetry into executable automation without a single interview

## Startup Landing Social Proof

_Illustrative — target and order-of-magnitude estimate figures, not an achieved track record (this Thing is concept-stage)._

**Section Heading**: Built to extract deterministic workflows from raw telemetry data
**Capability Claims**:
- Isolates deterministic execution paths from raw desktop telemetry without requiring prior data cleaning
- Exports validated workflows directly as executable RPA code for standard automation environments
- Captures undocumented shadow IT steps that standard log-based process mining tools miss
- Maps cross-application workflows within a local VPC to ensure data remains secure
**Foundation Signals**:
- Local VPC deployment architecture
- Standard RPA environment compatibility
- Deterministic mathematical validation engine

## Startup Landing Pricing

_Illustrative — target and order-of-magnitude estimate figures, not an achieved track record (this Thing is concept-stage)._

**Tiers**:
- Name: Team Extraction · Price: ~$1,500–$2,500/mo · Tagline: For firms mapping specific logistics or finance workflows for compliance. · Cta Label: Export validated workflows · Highlighted: false
- Name: Continuous Mapping · Price: ~$3,000–$4,500/mo · Tagline: For transformation leads automating shadow IT across the enterprise. · Cta Label: Start mapping now · Highlighted: true
**Billing Note**: Illustrative bands shown until live. Tiered monthly billing applies.
**Section Heading**: Deploy Deterministic Workflows From Raw Telemetry

## Startup Landing Faq

**Faqs**:
- Answer: The Cogviv engine isolates deterministic execution paths mathematically. It identifies and ignores idle time, accidental clicks, and anomalous behavior without requiring you to clean the data beforehand. · Question: Our desktop telemetry is too noisy and unstructured for this to work.
- Answer: No. Unlike tools that only export visual flowcharts, Cogviv uses a deterministic validation engine to ensure every workflow is mathematically sound. You download executable RPA code ready for immediate deployment in your automation suite. · Question: Will I have to spend weeks fixing these scripts before they actually run?
- Answer: Data security is maintained by running the engine locally within your VPC. Your raw telemetry and system inputs never leave your secure environment; only the validated workflow logic is processed by the local engine. · Question: Is connecting our raw desktop telemetry to your system a security risk?
- Answer: Celonis relies on structured system event logs from enterprise software. Cogviv captures raw user telemetry to map the granular tasks and undocumented shadow IT that happen between logs and are typically invisible to standard process mining. · Question: How is this different from the process mining we already do in Celonis?
- Answer: We guarantee that every exported workflow maps deterministically to your telemetry. If an exported script fails to compile or execute the mapped path in a standard RPA environment, we provide a full refund for that billing cycle. · Question: What happens if an exported script fails to execute in our RPA tool?
- Answer: You can skip the interviews entirely. The system extracts executable core workflows directly from system activity, replacing anecdotal SME accounts with mathematical telemetry to create 100% accurate documentation. · Question: Do we still need to interview our SMEs to verify the paths?
**Section Heading**: Questions about deterministic workflow extraction

## Startup Landing Final Cta

**Subhead**: Stop chasing shadows in SME interviews and start exporting executable workflows directly from your raw operational telemetry today.

## Startup Token Hero

**Genre**: founding-hypothesis
**Rendered**: Every month, digital transformation leads waste weeks on manual SME interviews. Cogviv extracts executable workflows from raw telemetry so teams deploy automation with deterministic accuracy.
**Mechanism**: spine-derived-v1
**Template Id**: spine-founding-hypothesis
**Vocab Fingerprint**: 1b86a20083b58cf7

## Startup Token Positioning

**Genre**: moore-positioning
**Rendered**: Autonomous Workflow Extraction and Validation for digital transformation leads at mid-market firms. Unlike manual SME interviews and Celonis — extract executable RPA scripts directly from raw system telemetry.
**Mechanism**: spine-derived-v1
**Template Id**: spine-moore-positioning
**Vocab Fingerprint**: d409323ed9498940

## Startup Token Pitch Deck

**Genre**: pitch-deck
**Rendered**: Problem: Mapping operational paths for compliance audits requires weeks of SME interviews and manual rework in Celonis or Visio
Solution: Every month, digital transformation leads waste weeks on manual SME interviews. Cogviv extracts executable workflows from raw telemetry so teams deploy automation with deterministic accuracy.
Customer: digital transformation leads at mid-market firms
Unlike: manual SME interviews and Celonis
**Mechanism**: spine-derived-v1
**Template Id**: spine-pitch-deck
**Vocab Fingerprint**: 18436ac3b677e156

## Startup Token M E D D P I C C

**Pain**: Mapping operational paths for compliance audits requires weeks of SME interviews and manual rework in Celonis or Visio
**Metrics**: Target: Core operational workflows map deterministically to system activity, producing executable RPA scripts without a single manual interview.
**Rendered**: Pain: Mapping operational paths for compliance audits requires weeks of SME interviews and manual rework in Celonis or Visio
Economic buyer: Enterprise Automation Center of Excellence
Metrics: Target: Core operational workflows map deterministically to system activity, producing executable RPA scripts without a single manual interview.
Competition: manual SME interviews and Celonis
**Mechanism**: spine-derived-v1
**Competition**: manual SME interviews and Celonis
**Economic Buyer**: Enterprise Automation Center of Excellence
**Vocab Fingerprint**: 2b1ad3760e2a16a6

## Startup Token Cold Email

**Genre**: cold-email
**Rendered**: Subject: Autonomous Workflow Extraction and Validation for digital transformation leads at mid-market firms

digital transformation leads at mid-market firms — Mapping operational paths for compliance audits requires weeks of SME interviews and manual rework in Celonis or Visio Every month, digital transformation leads waste weeks on manual SME interviews. Cogviv extracts executable workflows from raw telemetry so teams deploy automation with deterministic accuracy.
**Mechanism**: spine-derived-v1
**Template Id**: spine-cold-email
**Vocab Fingerprint**: 936c743892733b44

## Startup Token Agent Spec

**Genre**: ai-agent-spec
**Rendered**: Autonomous Workflow Extraction and Validation. Every month, digital transformation leads waste weeks on manual SME interviews. Cogviv extracts executable workflows from raw telemetry so teams deploy automation with deterministic accuracy. Serves digital transformation leads at mid-market firms.
**Mechanism**: spine-derived-v1
**Template Id**: spine-ai-agent-spec
**Vocab Fingerprint**: 85ac03099b598399

## Neighborhood

### Candidate solutions

- [Workers Comp Premium Mitigation](/Problems/Workers_Comp_Premium_Mitigation) — candidate solution for · Problems
- [Forward-Reverse Freight Collision](/Problems/Forward-Reverse_Freight_Collision) — candidate solution for · Problems

### Competitors

- [Manual SME Interviews](/Competitors/Manual_SME_Interviews) — competes with · Competitors
- [Celonis](/Competitors/Celonis) — competes with · Competitors
- [SAP Signavio](/Competitors/SAP_Signavio) — competes with · Competitors
- [Soroco](/Competitors/Soroco) — competes with · Competitors
- [UiPath Process Mining](/Competitors/UiPath_Process_Mining) — competes with · Competitors
- [Riskonnect RMIS](/Competitors/Riskonnect_RMIS) — competes with · Competitors
- [ModMaster](/Competitors/ModMaster) — competes with · Competitors
- [Origami Risk](/Competitors/Origami_Risk) — competes with · Competitors
- [Premium Recovery Consultants](/Competitors/Premium_Recovery_Consultants) — competes with · Competitors
- [Manual EMR Forecasting](/Competitors/Manual_EMR_Forecasting) — competes with · Competitors
- [Procore Safety](/Competitors/Procore_Safety) — competes with · Competitors

### Embodies

- [Software](/Theses/Software) — embodies · Theses
- [Agent](/Theses/Agent) — embodies · Theses

### What it offers

- [Execution Pathway Mapper](/Software/Execution_Pathway_Mapper) — offers · Software
- [Reserve Sentinel](/Agents/Reserve_Sentinel) — offers · Agents

### Composed of

- [TPA Integration SDK](/Software/TPA_Integration_SDK) — composes · Software
- [Claim Audit Agent](/Agents/Claim_Audit_Agent) — composes · Agents
- [Actuarial Rate Engine](/Software/Actuarial_Rate_Engine) — composes · Software
- [Reserve Mitigation Service](/Services/Reserve_Mitigation_Service) — composes · Services
- [Payroll Classification Worker](/Agents/Payroll_Classification_Worker) — composes · Agents

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