# Aurign

*/Startups/Aurign*

## Startup Overview

Music producers and songwriters routinely lose streaming royalties because publishing splits are lost between the studio session and the final distribution upload. This platform automatically extracts split metadata directly from session files to generate accurate publishing registrations.

Instead of relying on musicians to manually coordinate and submit split sheets after a track is finished, the system reads the embedded session data where the creation actually happens. It captures exact contributor details and project metadata, immediately formatting this information for rights registration.

Legacy administrators like Songtrust and Kobalt require manual data entry and often charge upfront fees, leaving independent creators burdened by complex administration. By remaining entirely session-data native and pricing its service strictly on recovered streaming royalties, this solution eliminates manual PRO registrations and aligns its cost directly with creator payouts.

## Startup Founding Hypothesis

**Approach**: that extracts split metadata from session files to register rights
**Competitors**:
- [Songtrust](/Competitors/Songtrust)
- [Kobalt](/Competitors/Kobalt)
- [manual PRO registrations](/Competitors/manual_PRO_registrations)
**Differentiator2x2**: session-data native and priced strictly on recovered streaming royalties

## Startup Solution Coordinate

**Solution**: [Aurign Split Registry](/Services/Aurign_Split_Registry)

## Startup Position2x2

```mermaid
quadrantChart
    title Market Positioning
    x-axis "Manual Data Entry" --> "Session-Data Native"
    y-axis "Traditional Fee Structure" --> "Priced on Recovered Royalties"
    quadrant-1 "Frictionless Recovery"
    quadrant-2 "Manual Recovery"
    quadrant-3 "Legacy Admin"
    quadrant-4 "Automated Flat-Fee"
    "Manual PRO Registrations": [0.15, 0.25]
    "Songtrust": [0.35, 0.55]
    "Kobalt": [0.25, 0.80]
    "Aurign": [0.85, 0.90]
```

## Startup Customer Journey

```mermaid
flowchart LR; N1[Music Production Forum] --> N2[Session File Analyzer]; N2[Session File Analyzer] --> N3[Unclaimed Royalty Report]; N3[Unclaimed Royalty Report] --> N4[Digital Split Sheet]; N4[Digital Split Sheet] --> N5[PRO API Integration]; N5[PRO API Integration] --> N6[Automated Collaborator Alert]; N6[Automated Collaborator Alert] --> N7[New Track Collaborator]
```

## Startup Proof Points

_Illustrative — target and order-of-magnitude estimate figures, not an achieved track record (this Thing is concept-stage)._

**Pilot Goals**:
- 30-Day Label Back-Catalog Pilot: Scan 50 historical unreleased session files to prove local metadata extraction works without audio upload, aiming to generate accurate draft split sheets for 100% of the tracks automatically.
- Single Release Cycle Pilot with an Independent Management Firm: Track 5 upcoming releases from DAW session to PRO registration, targeting zero manual data entry and the completion of all digital signatures before the final distribution upload date.
- Retroactive Royalty Recovery Pilot: Run past session files for 3 independent creators through the system, aiming to identify missing collaborator credits and secure successful PRO royalty deposits within two payout cycles.
**Target Metrics**:
- Target: 0 manual keystrokes required for metadata extraction per audio track
- Aim: <48 hour turnaround from initial session file scan to fully signed collaborator split agreement
- Target: 100% matching accuracy between local DAW collaborator text data and final PRO schema submission
- Aim: 100% of proprietary audio tracks kept local and never uploaded to cloud servers during the extraction process
**Target Case Studies**:
- Target: Mid-sized Independent Record Label. Transformation: Replaces manual split-sheet wrangling via email with bulk DAW session ingestion, resulting in accurate PRO registration for all collaborators strictly prior to release dates.
- Target: Independent Hip-Hop Producer. Transformation: Recovers previously unallocated streaming royalties from past collaborations by automatically scanning old session files locally and executing retroactive digital sign-offs.
- Target: Artist Management Firm. Transformation: Eliminates delayed royalty payouts across a multi-artist roster by routing draft split sheets extracted straight from DAW files directly to all featured artists for one-click digital signatures.
**Testimonial Targets**:
- Independent Recording Artist: Expresses relief at never manually typing contributor IDs again, and excitement over receiving unexpected royalty deposits from successfully registered back-catalog metadata.
- Label Operations Manager: Validates the bulk ingestion and local scanning architecture, confirming that extracting metadata without uploading raw audio files satisfies strict pre-release security requirements.
- Music Producer: Highlights the ease of the one-click signature workflow, noting that automated draft split sheets prevent collaborator disputes before the track is even bounced.

## Startup Top Risks

**Risks**:
- Severity: existential · Description: Major DAW developers encrypt or alter their proprietary session file formats, preventing metadata extraction. · Mitigation Status: unmitigated
- Severity: high · Description: Performance Rights Organizations flag and block automated bulk metadata submissions via their portals. · Mitigation Status: in-progress
- Severity: moderate · Description: Producers leave session file metadata fields blank or use inconsistent naming conventions that algorithms fail to parse. · Mitigation Status: unmitigated
- Severity: low · Description: Royalty payout delays from streaming networks create a severe cash flow drag due to the contingency-based pricing model. · Mitigation Status: in-progress

## Startup Competitors

- [Songtrust](/Competitors/Songtrust) — Publishing Administrator
- [Kobalt](/Competitors/Kobalt) — Incumbent Publisher
- [Manual PRO Registrations](/Competitors/Manual_PRO_Registrations) — Status Quo
- [TuneCore Publishing](/Competitors/TuneCore_Publishing) — DIY Admin
- [Stem](/Competitors/Stem) — Split Routing

## Startup Token Hero

**Genre**: founding-hypothesis
**Rendered**: Instead of manual split sheets, Aurign extracts publishing metadata directly from your session files — ensuring you never lose a stream's worth of royalties.
**Mechanism**: spine-derived-v1
**Template Id**: spine-founding-hypothesis
**Vocab Fingerprint**: ddd0f8a596c23df8

## Startup Token Positioning

**Genre**: moore-positioning
**Rendered**: Automated Rights Registration for Music Producers for independent creators and boutique labels. Unlike Songtrust or manual PRO portals — secure royalties based on actual session data with zero upfront cost.
**Mechanism**: spine-derived-v1
**Template Id**: spine-moore-positioning
**Vocab Fingerprint**: 7d09e3bc51a6594b

## Startup Token Pitch Deck

**Genre**: pitch-deck
**Rendered**: Problem: Legacy administrative workflows in Songtrust and Kobalt require manual data entry that often results in missing splits across BMI and ASCAP portals.
Solution: Instead of manual split sheets, Aurign extracts publishing metadata directly from your session files — ensuring you never lose a stream's worth of royalties.
Customer: independent creators and boutique labels
Unlike: Songtrust or manual PRO portals
**Mechanism**: spine-derived-v1
**Template Id**: spine-pitch-deck
**Vocab Fingerprint**: ebd31918f93a455b

## Startup Token M E D D P I C C

**Pain**: Legacy administrative workflows in Songtrust and Kobalt require manual data entry that often results in missing splits across BMI and ASCAP portals.
**Metrics**: Target: Your publishing is registered before the track even drops, ensuring every stream translates into deposited royalties without you ever touching a manual form.
**Rendered**: Pain: Legacy administrative workflows in Songtrust and Kobalt require manual data entry that often results in missing splits across BMI and ASCAP portals.
Economic buyer: Audio Engineers & Music Producers
Metrics: Target: Your publishing is registered before the track even drops, ensuring every stream translates into deposited royalties without you ever touching a manual form.
Competition: Songtrust or manual PRO portals
**Mechanism**: spine-derived-v1
**Competition**: Songtrust or manual PRO portals
**Economic Buyer**: Audio Engineers & Music Producers
**Vocab Fingerprint**: de0f96756bc3cc8c

## Startup Token Cold Email

**Genre**: cold-email
**Rendered**: Subject: Automated Rights Registration for Music Producers for independent creators and boutique labels

independent creators and boutique labels — Legacy administrative workflows in Songtrust and Kobalt require manual data entry that often results in missing splits across BMI and ASCAP portals. Instead of manual split sheets, Aurign extracts publishing metadata directly from your session files — ensuring you never lose a stream's worth of royalties.
**Mechanism**: spine-derived-v1
**Template Id**: spine-cold-email
**Vocab Fingerprint**: 979f40336aa80eb2

## Startup Token Agent Spec

**Genre**: ai-agent-spec
**Rendered**: Automated Rights Registration for Music Producers. Instead of manual split sheets, Aurign extracts publishing metadata directly from your session files — ensuring you never lose a stream's worth of royalties. Serves independent creators and boutique labels.
**Mechanism**: spine-derived-v1
**Template Id**: spine-ai-agent-spec
**Vocab Fingerprint**: aad0add23fc1dc53

## Neighborhood

### Candidate solutions

- [Defect Reporting Latency](/Problems/Defect_Reporting_Latency) — candidate solution for · Problems

### What it offers

- [Pulse Engine](/Software/Pulse_Engine) — offers · Software
- [Aurign Split Registry](/Services/Aurign_Split_Registry) — offers · Services
- [Volumetric Analysis Engine](/Agents/Volumetric_Analysis_Engine) — offers · Agents

### Composed of

- [Dimension Transcription Worker](/Agents/Dimension_Transcription_Worker) — composes · Agents
- [Automated Reporting Service](/Services/Automated_Reporting_Service) — composes · Services
- [Volumetric Ingestion API](/Agents/Volumetric_Ingestion_API) — composes · Agents
- [Anomaly Characterization Agent](/Agents/Anomaly_Characterization_Agent) — composes · Agents
- [Pulse Engine](/Agents/Pulse_Engine) — composes · Agents
- [Flaw Characterization Agent](/Agents/Flaw_Characterization_Agent) — composes · Agents
- [Volumetric Streaming API](/Agents/Volumetric_Streaming_API) — composes · Agents
- [Isometric Mapping Agent](/Agents/Isometric_Mapping_Agent) — composes · Agents
- [Defect Recognition Engine](/Agents/Defect_Recognition_Engine) — composes · Agents
- [Automated Triage Service](/Services/Automated_Triage_Service) — composes · Services
- [Split Metadata Worker](/Agents/Split_Metadata_Worker) — composes · Agents
- [PRO Submission API](/Agents/PRO_Submission_API) — composes · Agents
- [DAW Parsing SDK](/Agents/DAW_Parsing_SDK) — composes · Agents
- [Session Extraction Agent](/Agents/Session_Extraction_Agent) — composes · Agents
- [Royalty Registration Service](/Services/Royalty_Registration_Service) — composes · Services

### Competitors

- [Zetec TomoView Analysis](/Competitors/Zetec_TomoView_Analysis) — competes with · Competitors
- [Evident OmniPC Software](/Competitors/Evident_OmniPC_Software) — competes with · Competitors
- [MISTRAS PCMS Platform](/Competitors/MISTRAS_PCMS_Platform) — competes with · Competitors
- [Physical SD Card Transport](/Competitors/Physical_SD_Card_Transport) — competes with · Competitors
- [Evident OmniPC](/Competitors/Evident_OmniPC) — competes with · Competitors
- [Zetec TomoView](/Competitors/Zetec_TomoView) — competes with · Competitors
- [SD Card Transport](/Competitors/SD_Card_Transport) — competes with · Competitors
- [Physical SD Cards](/Competitors/Physical_SD_Cards) — competes with · Competitors
- [Manual SD Card Transport](/Competitors/Manual_SD_Card_Transport) — competes with · Competitors
- [MISTRAS PCMS](/Competitors/MISTRAS_PCMS) — competes with · Competitors
- [Manual PRO Registrations](/Competitors/Manual_PRO_Registrations) — competes with · Competitors
- [Stem](/Competitors/Stem) — competes with · Competitors
- [TuneCore Publishing](/Competitors/TuneCore_Publishing) — competes with · Competitors
- [Kobalt](/Competitors/Kobalt) — competes with · Competitors
- [Songtrust](/Competitors/Songtrust) — competes with · Competitors

### Who it serves

- [Non-Destructive Testing (NDT) Contractor](/CompanyTypes/Non-Destructive_Testing_(NDT)_Contractor) — serves · CompanyTypes

### Embodies

- [Software](/Theses/Software) — embodies · Theses
- [Service-as-Software](/Theses/Service-as-Software) — embodies · Theses

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